Outdoor and OOH Planning Executive Jobs in Chennai Advertising Agency
⚡ Hiring Now🏫 Chennai Advertising Agency Employment Zones
Chennai's private advertising agencies provide creative strategy, media buying, and integrated campaign management for IT, manufacturing, automotive, healthcare, and commerce brands from offices in Guindy and Ambattur MIDC, employing Tamil-speaking copywriters, art directors, and account managers.
Advertising Agency employment zones in Chennai include Guindy, Ambattur MIDC, Sholinganallur, Anna Nagar, Nungambakkam, T. Nagar, Adyar, Velachery, Taramani, and Perungudi.
📋 Job Description
Jobzi is sourcing qualified candidates for Outdoor and OOH Planning Executive positions in Chennai's private Advertising Agency sector. This is a full-time opportunity with a reputed Advertising and Marketing Communications employer in Chennai offering competitive salary, structured growth, and a professional work environment. Tamil communication skills are preferred alongside English for professional and business interaction in Chennai.
📌 Key Responsibilities
- Identify and evaluate outdoor hoarding sites, transit media locations, and DOOH display networks in Chennai and Tamil Nadu for client campaign placement
- Prepare OOH media plans including site maps, traffic and audience data, site photographs, and cost summaries for client and account manager review
- Book outdoor media space with hoarding vendors, mall media owners, transit advertising contractors, and DOOH network operators on behalf of clients
- Co-ordinate material dispatch, installation co-ordination, and site mounting confirmation for approved OOH placements across all booked locations
- Monitor installed OOH campaigns through site visits and vendor-submitted photographs to verify correct installation, visibility, and brand standard compliance
- Track DOOH campaign delivery metrics including play counts, screen availability, and audience impressions from vendor reporting systems
- Maintain an updated database of OOH media vendors, site inventories, rate cards, and permit requirements across Chennai zones for efficient future planning
🎓 Qualifications and Requirements
- Bachelor's degree in Marketing, Mass Communication, Advertising, or any discipline with interest in outdoor media planning and campaign management
- Understanding of outdoor advertising formats including large-format hoardings, bus shelters, transit wraps, mall atriums, and digital out-of-home screens
- Ability to evaluate OOH sites based on traffic volume, audience profile, visibility angle, clutter, and cost efficiency relative to campaign objectives
- Willingness to conduct site visits across Chennai to inspect locations, photograph installations, and verify outdoor campaign execution quality
- Basic proficiency in Microsoft Excel for maintaining OOH booking schedules, rate comparison sheets, and campaign status trackers
- Ability to communicate effectively with outdoor media vendors to negotiate rates, confirm bookings, and resolve installation issues
- 0 to 3 years of experience in outdoor media planning, OOH buying, or a related advertising operations role
- Good Tamil and English communication skills for team coordination and client interaction in Chennai.
✅ Required Skills
🏆 Certifications and Qualifications
Graduate in Mass Communication, Advertising, or Marketing for copywriting and account management roles; Diploma or B.Des in Graphic Design for art direction and design roles; Google Ads and Meta Blueprint certification for digital marketing and performance roles; HubSpot Content Marketing certification for content and inbound roles; MBA Marketing for brand strategy and account planning roles; Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro) for creative and production roles; Google Analytics for digital media roles; knowledge of Tamil advertising and consumer culture for Chennai market-facing roles
Frequently Asked Questions
What types of roles are available at private advertising agencies in Chennai?
Private advertising agencies in Chennai hire across creative, media, account management, and digital functions. Creative roles include copywriters, art directors, and creative group heads. Media roles include media planners and outdoor planning executives. Account management roles range from account executives to client servicing directors. Digital roles cover social media managers, performance marketing managers, and digital marketing executives. BTL activation and brand strategy roles are also active across Chennai agencies.
What qualifications are typically required for advertising agency jobs in Chennai?
Most entry-level creative and account roles at Chennai advertising agencies require a graduate degree in Mass Communication, Advertising, Journalism, or Marketing. Art direction and design roles typically require a B.Des or Diploma in Graphic Design. Digital marketing roles prefer Google Ads or Meta Blueprint certification. Senior strategy roles often require an MBA in Marketing. Practical portfolio evidence of campaigns, copy samples, or design work is weighted as heavily as formal qualifications by most Chennai agency hiring teams.
What is the career growth path at a Chennai advertising agency?
Advertising agency careers in Chennai typically follow a defined progression. Creative staff move from junior copywriter or junior art director through senior creative to creative group head and eventually creative director. Account management staff progress from account executive to account manager, group account manager, and client servicing director. Media staff advance from media planner to media manager. Digital specialists grow from executive to manager and then to performance or digital director. Senior leaders can progress to agency CEO or MD positions.
What does an Outdoor and OOH Planning Executive do at a Chennai advertising agency?
An Outdoor and OOH Planning Executive at a Chennai advertising agency identifies and books outdoor media sites including hoardings, transit media, mall displays, and digital out-of-home screens for client campaigns. They prepare site plans with traffic and audience data, negotiate rates with vendors, co-ordinate artwork installation, monitor campaign execution quality through site visits, and report on DOOH campaign delivery. Chennai's large and diverse OOH landscape makes this a specialised and active media planning function.
What is the difference between OOH and DOOH in outdoor advertising?
OOH stands for Out-of-Home advertising and refers to all outdoor advertising formats including static hoardings, bus shelter panels, metro station displays, transit wraps, and mall media. DOOH stands for Digital Out-of-Home and refers specifically to digital screen-based outdoor formats such as LED hoardings, interactive digital panels, airport digital screens, and mall DOOH networks. DOOH offers dynamic content rotation, audience-based targeting, and real-time campaign scheduling that static OOH cannot deliver, and is the fastest-growing outdoor format in Chennai.
What is the salary for an Outdoor and OOH Planning Executive at a Chennai advertising agency?
Outdoor and OOH Planning Executives at Chennai advertising agencies earn between Rs.18,000 and Rs.42,000 per month. Entry-level candidates with basic OOH media knowledge and a willingness to conduct field site visits typically start at Rs.18,000 to Rs.25,000. Those with 2 to 3 years of experience managing multi-location OOH campaigns across Chennai, with established vendor relationships and DOOH campaign management experience, can earn up to Rs.42,000 at full-service agencies.
What is the salary for Outdoor and OOH Planning Executive in Chennai Advertising Agency in
A Outdoor and OOH Planning Executive in Chennai earns between Rs.19,500 and Rs.43,500 per month in July 2026, depending on experience, skills, and employer.
What experience is required for Outdoor and OOH Planning Executive jobs in
0 - 3 Years of relevant experience is typically required for Outdoor and OOH Planning Executive positions in Chennai's private Advertising Agency sector.
வேலை விவரம் - தமிழில்
Chennai-ல் Outdoor and OOH Planning Executive வேலைவாய்ப்பு. மாத சம்பளம் ரூ.19,500 முதல் ரூ.43,500 வரை. 0 - 3 Years અனுபவம் தேவை. Advertising Agency-ல் Full Time பணி. ஆர்வமுள்ளவர்கள் Jobzi மூலம் விண்ணப்பிக்கலாம்.