Outdoor and OOH Planning Executive Jobs in Chennai Advertising Agency

📋 Job Description

Jobzi is sourcing qualified candidates for Outdoor and OOH Planning Executive positions in Chennai's private Advertising Agency sector. This is a full-time opportunity with a reputed Advertising and Marketing Communications employer in Chennai offering competitive salary, structured growth, and a professional work environment. Tamil communication skills are preferred alongside English for professional and business interaction in Chennai.

📌 Key Responsibilities

• Identify and evaluate outdoor hoarding sites, transit media locations, and DOOH display networks in Chennai and Tamil Nadu for client campaign placement
• Prepare OOH media plans including site maps, traffic and audience data, site photographs, and cost summaries for client and account manager review
• Book outdoor media space with hoarding vendors, mall media owners, transit advertising contractors, and DOOH network operators on behalf of clients
• Co-ordinate material dispatch, installation co-ordination, and site mounting confirmation for approved OOH placements across all booked locations
• Monitor installed OOH campaigns through site visits and vendor-submitted photographs to verify correct installation, visibility, and brand standard compliance
• Track DOOH campaign delivery metrics including play counts, screen availability, and audience impressions from vendor reporting systems
• Maintain an updated database of OOH media vendors, site inventories, rate cards, and permit requirements across Chennai zones for efficient future planning

🎓 Qualifications and Requirements

• Bachelor's degree in Marketing, Mass Communication, Advertising, or any discipline with interest in outdoor media planning and campaign management
• Understanding of outdoor advertising formats including large-format hoardings, bus shelters, transit wraps, mall atriums, and digital out-of-home screens
• Ability to evaluate OOH sites based on traffic volume, audience profile, visibility angle, clutter, and cost efficiency relative to campaign objectives
• Willingness to conduct site visits across Chennai to inspect locations, photograph installations, and verify outdoor campaign execution quality
• Basic proficiency in Microsoft Excel for maintaining OOH booking schedules, rate comparison sheets, and campaign status trackers
• Ability to communicate effectively with outdoor media vendors to negotiate rates, confirm bookings, and resolve installation issues
• 0 to 3 years of experience in outdoor media planning, OOH buying, or a related advertising operations role
• Good Tamil and English communication skills for team coordination and client interaction in Chennai.

✅ Required Skills