Data Analyst Jobs in Coimbatore Market Research Company

📋 Job Description

Jobzi is sourcing qualified candidates for Data Analyst positions in Coimbatore's private Market Research Company sector. This is a full-time opportunity with a reputed Market Research and Consumer Insights employer in Coimbatore offering competitive salary, structured growth, and a professional work environment. Tamil communication skills are preferred alongside English for professional and business interaction in Coimbatore.

📌 Key Responsibilities

• Analyse quantitative consumer survey data using SPSS, R, or Excel to produce cross-tabulations, frequency distributions, and statistical significance tests
• Clean and prepare raw survey datasets by identifying outliers, missing values, skip pattern errors, and coding inconsistencies
• Develop standard report templates and automate chart generation for recurring brand tracking and customer satisfaction wave studies
• Conduct multivariate analysis including regression, cluster analysis, and factor analysis for advanced consumer insight projects
• Prepare data tables, charts, and written analytical commentary for inclusion in client research reports and presentations
• Collaborate with research executives and managers to interpret data findings and translate them into actionable consumer insights
• Maintain data archives for completed research projects and ensure all analysis files are documented and version-controlled

🎓 Qualifications and Requirements

• Graduate in Statistics, Mathematics, Economics, or a related quantitative discipline with one to four years of market research data analysis experience
• Proficiency in SPSS for survey data analysis including cross-tabulations, significance testing, and multivariate procedures
• Strong Excel skills including pivot tables, advanced charting, and macro-based automation for report production
• Working knowledge of R or Python for data cleaning, automation, and advanced statistical analysis is an advantage
• Understanding of quantitative market research methodology including sampling, weighting, and panel design
• Good analytical thinking and the ability to interpret statistical outputs in a business and consumer context
• Strong attention to detail in data validation and report quality assurance processes
• Good Tamil and English communication skills for team coordination and client interaction in Coimbatore.

✅ Required Skills

🏆 Certifications and Qualifications

Graduate or MBA Marketing for research executive and client servicing roles; SPSS, SAS, or R for quantitative data analysis roles; NVivo or Atlas.ti for qualitative research analysis; Python or SQL for advanced analytics and data science roles; GIS mapping tools for retail audit and geo-analytics roles; knowledge of NPS, CSAT, CES for customer experience research roles; Qualtrics or SurveyMonkey for online survey and panel research; Tamil language for field interviewing in Coimbatore; syndicated brand tracking research methodology awareness for brand equity and panel tracking roles